Wednesday, August 20, 2008

Ring Ring for Safe Sex

No, I am not talking about dial-for-sex or something like that. Just an amusing story I stumbled upon.

In New Delhi, a cellphone ringtone that goes "Condom, condom!" has been launched to promote safe sex in India, where condoms carry a strong social stigma and HIV and Aids are growing problems, a charity said yesterday.

The acapella ringtone features a professional singer chanting the word condom more that 50 times, a playful approach that public health activists hope will spark discussion and make condoms more socially acceptable.

The ringtone was launched on Aug 8 and has been downloaded 60,000 times.

"Man, What Will They Think Of Next?"

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